A founder I respect recently said for two weeks they documented every single moment of their life in a notebook to find gaps of opportunity. They wrote down things like wake up, roll over to check phone, yawn, stretch, rub eyes, etc. And concluded that we "had come an extremely long way and those gaps were hard to find". "Things like getting lost or managing our money are all taken care of now". But I believe there is a lot more we can do with currently available software.
The story of today is one about building the foundation of software. It has changed every facet of life and will continue to change every facet of life over and over again. We are just 30 years into its history. The highest order bit now is the impact of what we can do with todays software. It is extraordinary. We are in a unique point in history where societies demand far out weighs the supply of product solutions. Society has completely bought in. Why? Because with every platform change, costs are lower and the experiences are far superior to previous solutions. It has only been six years since the inception of the iPhone, yet mobile and its simplified, intuitive UX has become the new standard for our tech interactions. All for the better. And because of this rapid adoption, opportunities to reimagine business and social interactions abound.
This is not a simple form of modernization. Touch interfaces, gesture-based UI, and networked everything have fundamentally changed our (human) relationship with computers and each other. We are improving the efficiency and effectiveness of every nuance of our lives. And there is a lot to do. Some examples of things we still have not figured out, a.k.a, low hanging fruit: knowing when and where events are happening; meeting new people; asking strangers for assistance; round-table collaboration; social reading; location-awareness sharing; gov registrations/permitting; anything education-related; anything health-related.
Lots can be done with todays software. It is about filling gaps of opportunity by serving needs and capturing the imagination of early adopters.